Copywriter

Copywriter

Location: Manila (Hybrid)

Job Level: PR1

Vista is looking for a talented and highly motivated copywriter to join our Australian team! We help small business owners create expertly designed, up-to-date custom marketing. Strong design, content and creative thinking are key to the success for our customers – and our business.

Job Purpose:

As a member of the ANZS creative and marketing team, you’ll be a multi-tasker who can apply great and effective copywriting skills to a variety of tasks – both big and small – with the ability to clearly communicate and showcase the value our products can offer customers.

As a key contributor to the Category Experience squad, you’ll use data, research and collective brainstorming sessions to write compelling content. You will have a deep understanding of SEO and collaborate with the Organic Search team to seamlessly optimise copy across a variety of channels. You will understand the principles of effective storytelling to produce original content that converts browsers to customers.

Key Job Functions

Produce fresh and compelling copy for a variety of campaigns and assets across site, email and social platforms.

• Collaborate with designers, strategists and product owners and marketers on multiple projects within a sprint format
• Choose words strategically and use them precisely to create laser-focused messaging
• Update existing VistPrint creative, Product content & Marketing, MX optimisations, website marketing, product descriptions, UX and landing pages.
• Conceptualise and test new content assets as required
• Collaborate with key stakeholders on a local content strategy and calendar
• Adopt the VistaPrint tone of voice and style guide
• Share work with (and give feedback to) other members of the global copy team
• Collaborate with the organic search team to effectively optimise copy using SEO data and insights
• Collaborate with product stakeholders to write compelling copy that showcases our product offerings and what value they can offer our customers
• Understand the principles of great and effective copyrighting which engages audiences, addresses brief requirements and contributes to effective branding
• Deliver copy deliverables in a timely manner

Experience /Training

• At least 4 years of professional copywriting experience – in-house agencies, external agencies or freelance
• An online portfolio, including samples.
• Fluency and excellent written and spoken English.
• Tertiary qualifications in English Literature, Journalism, Creatieve writing or similar.
• Experience in UX copywriting a bonus
• Demonstrable results leveraging your SEO copy optimisation work.
• Proven ability to demonstrate brand tone of voice.
• Experience in telling stories about product.

Technical Skills

• A knowledge of SEO techniques and principles with the ability to write effective SEO copy.
• Experience writing copy for product USP’s and descriptions
• Proofreading/copy-editing experience

Desirable Skills/ Experience

• Experience with online content tools.
• An understanding of site metrics to measure your work’s success.

Benefit Includes:

• HMO Coverage
• Life Insurance
• Service Incentive leaves
• Medicine reimbursement

Commitment to Diversity, Equity, & Inclusion:

Vista exists to help our customers live their dreams. Each dream is unique – and the Vista team needs to be as well. We believe in the unique contributions of everyone within a diverse global organization. We are collaborative, inclusive, and innovative. We strive to role model and live an inclusive culture of fairness, respect, and belonging for all. And we work together to empower each other, creating a space where we can spark our next great idea.

Equal Opportunity Employer:

Vista, a Cimpress company, is an Equal Employment Opportunity Employer. All qualified candidates will receive consideration for employment without regard to race, color, sex, national or ethnic origin, nationality, age, religion, citizenship, disability, medical condition, sexual orientation, gender identity, gender presentation, legal or preferred name, marital status, pregnancy, family structure, veteran status or any other basis protected by human rights laws or regulations. This list is not exhaustive, and, in fact, in many cases, we strive to do more than the law requires.