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Senior Marketing Specialist, Canada (Canada Remote)

Date:  Dec 31, 2021

Toronto, ON, CA, M5V 2T3

Company:  Vista

About Vista:

Vista is the design and marketing partner to millions of small businesses around the world. As a global, remote-first company, Vista has a growing footprint with team members working in more than 17 countries. For over 20 years we’ve been inspired by small businesses and we work incessantly to deliver solutions to their evolving needs. Together, VistaCreate, 99designs by Vista and VistaPrint represent a full-service design, digital and print solution, elevating small businesses’ presence in physical and digital spaces and powering them to achieve success


Who We Are:


The NA Marketing team, a regional function within the North American line of business, manages integrated marketing efforts across both US and Canada. Collaborating directly with global functions, we partner cross functionally with many teams (marketing, creative, pricing, technology, finance, data & analytics) to deliver the best experience for our customers. From the simplest interaction on our website to how people take in our advertising and communications, we are passionate about delivering value. We know our customers’ needs and seek to exceed their expectations. We’re here to grow and build the Vista brand, reach new audiences and offer the best possible experience for every NA customer.


What You Will Do:

The Sr. Canada Marketing Campaign Specialist (Canada Remote) role is an integral position located within the North American line of business. Working closely with our global counterparts, the NA marketing team is collectively responsible for driving the customer strategy for our local markets, inclusive of integrated marketing and channel campaigns. We keep the customer at the center of everything we do, favor a strong balance of analytical and creative thinking, and consistently strive to deliver the utmost value for our customers and the Vista business overall. 


  • Develop Canada customer calendar and go-to-market plans, leveraging inputs from central marketing, pricing and product teams.
  • Aid the team in developing a deep understanding and connection with our Canadian customers, as well as the competitor landscape
  • Balance strategic messaging and promotional guardrails to build marketing campaigns and offers that align to strategic and business performance goals.
  • Evolve how we go-to-market from a use case and product category perspective, constantly seeking out new opportunities and innovating.
  • Bring integrated marketing campaign creative to life through working directly with our channel and creative partners
  • Collaborate with teams across the organization including the remainder of the NA marketing team, as well as brand strategy, channel marketing, creative, product and pricing groups
  • Provide regional market feedback on global campaigns and content to localize for the Canadian market



Your Qualifications:

  • Bachelor’s degree in Marketing, Communications, Business, or other related fields
  • 3+ years of marketing experience, including managing marketing campaigns
  • Proven knowledge of a wide range of marketing channels and experience working on creative
  • A combination of strong organizational and project management skills coupled with a creative and innovative attitude
  • Self-starter and a bias towards action with ability to juggle multiple projects at once while maintaining strong attention to details
  • Excellent interpersonal skills
  • Proficiency in MS Office, Excel, Word, PowerPoint
  • Bonus if bilingual (English and French) and/or have experience in the Quebec market



Our Remote First-Culture:

In 2020, Vista adopted a Remote-First operating model and culture. We heard from team members that having the freedom, autonomy and trust in each other to work from home and, the ability to operate when they are most productive, empowers everyone to be their best and most brilliant self. Vista also provides collaboration spaces for team members to work physically together when it's safe to do so or believe it will deliver the best results. Currently we are enabled to hire remote team members in over 20 US States as well as several countries around the globe: Canada, Spain, Germany, UK, Czech Republic, the Netherlands and Switzerland


Why You'll Love Working Here:

Being at Vista means that you don’t see work as just a building, a desk or a manufacturing floor. You see it as a chance to take a step forward in your career journey – and your life. We aim to give you everything you need to learn, grow, and succeed. Through innovation, collaboration, and perpetual exposure to what’s next, we’re always pushing boundaries and broadening our horizons. We embrace the chance to operate outside of our comfort zone to discover what we’re capable of. Some might call that a challenge; we just call it another great day at work.


Equal Opportunity Employer:

Vista, a Cimpress company, is an Equal Employment Opportunity Employer. All qualified candidates will receive consideration for employment without regard to race, color, sex, national or ethnic origin, nationality, age, religion, citizenship, disability, medical condition, sexual orientation, gender identity, gender presentation, legal or preferred name, marital status, pregnancy, family structure, veteran status or any other basis protected by human rights laws or regulations. This list is not exhaustive and, in fact, in many cases, we strive to do more than the law requires.


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